In my interview last week with Debbie Weil on The Corporate Blogging Show, Debbie expressed some interest, and curiosity, in my statement that this blog is about “the bloggging of business” – as distinct from “the business of blogging”. I’ve posted about that.
Today I was asked to describe in ten words or less, what this blog is about. I couldn’t go into the kind of riff I did on Debbie’s show – a lot more than ten words. This is what I came up with:
How blogs work, or don’t, to support business goals.
If you want the longer explanation, you can download the interview at this link.