How valuable are symbolic events like Earth Hour? Are we better off ignoring the media hype and getting on with changing our energy consumption?
The discussions I followed this weekend indicated that symbolic events have a place, but the optics of spending a piddly hour each year on the subject is unfortunate.
I poked some fun at the possible consequences if people took the “turn out your lights” message too literally. But when 8 p.m. came Saturday night, we were lighting up the candles and spending some quiet time reading in the living room.
Reminders are good, but long-term changes to habits are what it’s all about.
Photo by Brigitte Magnus.