Be one of the first to preview Skechers’ first ever Super Bowl commercial, featuring testimonials by real consumers and Super Bowl legend Joe Montana. Then simply comment on this post before game time Sunday (6 p.m. ET on Feb. 7) and you’ll be entered to win a free pair of Skechers Shape-Ups. By the way, I really don’t want to know what your shoe size is. If I draw your name, Skechers will send you a coupon for the free pair of shoes.
It’s fitting that Skechers’ first Super Bowl ad is for its popular Shape-Ups athletic shoe and endorsed by an NFL Hall of Fame player. The shoe promoting weight loss, firm calf muscles and improved strength and posture, has received thousands of testimonials heralding its positive overall body effects for consumers. For that very reason, Skechers is choosing to let the shoe and consumer speak for itself in the ad.
Says Joe Montana of his experience with Shape-Ups:
“I spent 16 years on a football field—it was an amazing time, but also pushed my body to its limit. Since I started walking in Shape-Ups, I have noticed an improvement in my core strength, and the pressure on my back and knees has eased.”
Sunday will also be the rollout of MyShapeUps.com where fans of the shoe across the country can view additional Shape-Up stories and videos and have the opportunity to create and share their own story.
So, go ahead and comment on this post to be entered to win. Employees of b5media Inc. and people related to me are not eligible. Comment must be posted on or before Sunday, February 7, 2010 at 6 p.m. ET. You must have a valid email address to be eligible. And please note that all comments need to be approved before they are posted. Which means I need to see them. And I don’t monitor this thing 24/7, so don’t be alarmed if your comment isn’t immediately visible. I will announce the winner here Monday morning, February 8. The winner will also be notified via email.





