5 Management Zingers: Vol. 5 No. 5
February 16, 2008 by David Zinger
Filed under Business
Here are my current top 5 management ZINGERS.

Business Intelligence – BI #16 – Business with Purpose Part 1: This is an informative podcast from the Canadian Management Centre on the central importance of purpose for good companies to go to great. John Eckmire interviews Nikos Mourkogiannis. Some of the same concepts could apply to individual managers.
Simple questions such as “What will sustain Morale?” “What will make people proud to go to work?” can be worked through using the concept of purpose to drive individual and collective actions. Nikos points out that simply going to work for a pay cheque is not a productive activity. In order to be successful each brand must be focused on a purpose.
Brainy People A to Z is by Dr. Ellen Webber. She list 26 traits of brainy people. Read the list and use it as an alphabet assessment to determine your brain power. Here is the start of the list with ABC:
A. – Aware – Brainy people are aware of others, of limitations and of opportunities.
B. – Becoming – Brainy people constantly become more of who they’d like others to see in them.
C. – Collaborative – Brainy people play to their strengths and draw from other’s talents for mutual benefits.
In favor of being found, part I is a profound blog post on how to be profound as a company or you can apply it to being a manager.
If you are ‘pro’ being found, then be profound. What do I mean? Think of something that is profound. Something that is profound has a unique and deep sense of meaning that leads to action. It could be a profound sense of respect and honor felt by a black belt martial artist that leads her to find her inner strength. Or Dr. Martin Luther King Jr.’s profound understanding of the human race that lead him to share his “dream.”
Wanted: Courage to Change our Workwas written by Tom Jablonski at Servant Leadership. Quoting from Curtis White the post states:
We need to insist on work that is not destructive, that deepens the worker, that encourages her creativity. Such a transformation requires a willingness to take a collective risk. (…) It means leaving a culture based on the idea of success as the accumulation of wealth-as-money. In its place we need a culture that understands success as life.”
The Ten Commandments of New Social Media was written by Sonia Simone at Remarkable Communication. As managers we must learn to be more involved and understand the new social media that is playing out in our workplaces.
Commandment #3: Thou Shalt Not AstroTurf. Don’t try to engineer conversation or use fake characters to advocate for you. I guarantee you will get caught, and your credibility will take a beating you may never get over. Creating a space for conversation is good. Creating sock puppets is bad.
Compiled by David Zinger
















Love your notion of success as life, David. Your post inspires both – thanks!
Ellen,
You offer a rich and informative site that I always enjoying going to and reading a post.
David
Thank you for the link, and in such good company! I’ve enjoyed reading these, thanks for directing our attention to them.
Sonia
You offer very effective and cogent articles on communication, etc.
David
I agree — purpose is key. It’s amazing just how far a compelling “why” can take you.
I like the A,B,C’s of brainy people!
I think Scrooge taught us that money doesn’t equate to success. I think success is being your best you in any situation. John Wooden said it best — don’t try to be better than others, but do try to be better than yourself.