Comments on: Adsense: Beginner’s First Option, Professional’s Last

By: Jeff

Jeff — Mon, 14 Aug 2006 07:25:00 +0000

I’m not gonna show you my site, but my ctr w/ adsense is huge and I’m making way more than 20cpm.
Could it be, you didn’t know how to use adsense correctly?

By: Yaro

Yaro — Thu, 05 Jan 2006 07:08:08 +0000

Scrivs – I just read your comment. January is obviously fine and the time difference should be a problem. I generally sleep a slightly modified timetable and “exist” online. We should just get each other added to our skype contacts and whenever you see me online and you have a spare 30min say hello.

By: WorkHappy.net: killer resources for entrepreneurs

WorkHappy.net: killer resources for entrepreneurs — Thu, 29 Dec 2005 18:10:18 +0000

Happy Links

Case studies for a bunch of folks making a fortune on Adsense. The needle, the vise… and the baby rattleSeth opines on the three types of marketing. Two that work (needle and vice) and one that doesn’t (baby rattle). Some

By: miscblogger

miscblogger — Tue, 20 Dec 2005 07:54:21 +0000

great advice. I’ve never thought of that. I know how everyone seems to tout adsense. I’ve always wished there was more. maybe when i have more visitors, i’ll try your suggestion.

By: BlogMoney.us

BlogMoney.us — Thu, 15 Dec 2005 22:24:02 +0000

AdSense Not For Pros?

Mr. Scrivs over at Work Boxers has just posted an article entitled “Adsense: Beginnerâ€™s First Option, Professionalâ€™s Last.” The argument is that AdSense, Yahoo, and other contextual advertisers are taking a chunk of your earnings, …

By: Nick Aziz

Nick Aziz — Thu, 15 Dec 2005 22:22:13 +0000

Myself and a colleague of mine are responsible for that. We just got into doing direct sales recently, as the site has only been online since later September.

By: Scrivs

Scrivs — Thu, 15 Dec 2005 19:22:09 +0000

Nick: Do you have a salesperson taking care of the direct sales or do you handle that yourself?

By: Nick Aziz

Nick Aziz — Thu, 15 Dec 2005 19:11:53 +0000

We sell direct leader, skyscraper, and rectangle ads, and run adsense contextually in the content area. This seems to be, by far, the best of both worlds.

By: Scrivs

Scrivs — Wed, 14 Dec 2005 16:52:25 +0000

Andy: In that case I totally agree with you. I wrote this article based on my experiences and the only time I ever see a CPM that high were for my little sites which did nothing for me.

However, getting half of what Engadgets does, let’s say $4-$5 CPM is still going to be much better for a large number of sites than what they make with adsense. Obviously you are creating sites that are directed towards Adsense more, but a site like Damn I’m Cute does squat with it.

I definitely should’ve put in the disclaimer that this doesn’t apply to every site, but I was looking more in a broader sense.

By: Andy Hagans

Andy Hagans — Wed, 14 Dec 2005 16:44:17 +0000

Scrivs, I couldn’t disagree more.

For SOME topics, direct sponsorships will get a premium, and will perform better than Adsense.

But the figures you point to are telling:

“When you run Engadget and Joystiq and are receiving millions and millions of pageviews a month, charging $9-$12 CPM looks much more attractive than making $1-$3 with Adsense.”

You cite $9 CPM on Engadget. Keep in mind most sites will never approach that prestige or name recognition and will be lucky to get half thatfrom their own direct sponsorships.

Meanwhile I have many different blogs that run solely on Adsense, and I’ll be damned if any of them make less than $20 CPM (they average over twice that).