Amazon.com Launches AmazonBasics
September 19, 2009 by Stephen Kersey
Filed under Business
If you are a customer who values low prices, Amazon.com has a new feature you may be interested in called AmazonBasics. This new private-label group of electronics feature basic necessities at extremely affordable prices. Currently, AmzaonBasics has blank DVDs and audio/video cables.
Said Paul Ryder of Amazon.com: “We saw an opportunity to create a line of consumer electronics basics that combine quality and low prices for an overall focus on value. We drew on our history of developing other private-label brands and combined that with our mission to give customers the ultimate in selection and value. AmazonBasics is the result.”
You can find AmazonBasics online at Amazon.com/AmazonBasics. Example of prices currently available include a 50-pack of DVDs for $35.05 and a 6.5 feet high speed HDMI cable for $8.94.
“We will continue to gather input from customers and evaluate opportunities for new products under the AmazonBasics brand,” said Ryder. “We aim to offer our customers as wide a selection as possible, and we think AmazonBasics makes a great addition to the brands we already carry.”
AmazonBasics (Image: Amazon.com Screen Cap)
