Birthdays are great marketing tools…

Birthday’s are for sure marketing tools. Yesterday was my birthday and I can’t even remember how many e-mails I got from different companies and brands wishing me the best of days, and many more to come.

CRM, when built and used right, is a great way to keep in touch with customers, and of course, with the ease of e-mail there is better way to do it.

Either for a new product launch, a promotion, Christmas, thanksgiving, or a birthday…. keeping in touch with your customer base is always profitable….and sometimes even nice.

How are you keeping in touch with your customers? Do they feel good about it?

Technorati : CRM, email, marketing strategy