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	<title>Comments on: Blogging Consultants &#8211; Separating the Pros from the Fakes</title>
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	<link>http://www.everyjoe.com/articles/blogging-consultants-separating-the-pros-from-the-fakes-168/</link>
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		<title>By: Business and Blogging - Corporate PR and Blogging</title>
		<link>http://www.everyjoe.com/articles/blogging-consultants-separating-the-pros-from-the-fakes-168/comment-page-1/#comment-351272</link>
		<dc:creator>Business and Blogging - Corporate PR and Blogging</dc:creator>
		<pubDate>Thu, 21 Dec 2006 05:01:54 +0000</pubDate>
		<guid isPermaLink="false">http://commonsensepr.com/2006/11/27/blogging-consultants-separating-the-pros-from-the-fakes/#comment-351272</guid>
		<description>[...] Eric Eggertson has some interesting and cautionary observations on the subject in his post Blogging Consultants - Separating the Pros from the Fakes. Everyone is an expert on social media. Go ahead, ask an ad agency or PR firm if they can help your company get into blogging, podcasting or video podcasting. Most will say they can. But that doesn’t mean they have any expertise in that area. [...]</description>
		<content:encoded><![CDATA[<p>[...] Eric Eggertson has some interesting and cautionary observations on the subject in his post Blogging Consultants &#8211; Separating the Pros from the Fakes. Everyone is an expert on social media. Go ahead, ask an ad agency or PR firm if they can help your company get into blogging, podcasting or video podcasting. Most will say they can. But that doesn’t mean they have any expertise in that area. [...]</p>
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		<title>By: Eric Eggertson</title>
		<link>http://www.everyjoe.com/articles/blogging-consultants-separating-the-pros-from-the-fakes-168/comment-page-1/#comment-351271</link>
		<dc:creator>Eric Eggertson</dc:creator>
		<pubDate>Wed, 29 Nov 2006 13:15:37 +0000</pubDate>
		<guid isPermaLink="false">http://commonsensepr.com/2006/11/27/blogging-consultants-separating-the-pros-from-the-fakes/#comment-351271</guid>
		<description>Saskboy, Robert, B.L.:  Thanks for dropping by.  I&#039;m looking forward to some interesting blogging, and hopefully some interaction with other business bloggers here on b5media.</description>
		<content:encoded><![CDATA[<p>Saskboy, Robert, B.L.:  Thanks for dropping by.  I&#8217;m looking forward to some interesting blogging, and hopefully some interaction with other business bloggers here on b5media.</p>
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		<title>By: B.L. Ochman</title>
		<link>http://www.everyjoe.com/articles/blogging-consultants-separating-the-pros-from-the-fakes-168/comment-page-1/#comment-351270</link>
		<dc:creator>B.L. Ochman</dc:creator>
		<pubDate>Tue, 28 Nov 2006 17:05:47 +0000</pubDate>
		<guid isPermaLink="false">http://commonsensepr.com/2006/11/27/blogging-consultants-separating-the-pros-from-the-fakes/#comment-351270</guid>
		<description>Great post Eric. When you ask &quot;blog and social media consultants&quot; to show you actual examples of work done for clients, the wheat will very quickly separate from the chaff

Congrats on the new blog.</description>
		<content:encoded><![CDATA[<p>Great post Eric. When you ask &#8220;blog and social media consultants&#8221; to show you actual examples of work done for clients, the wheat will very quickly separate from the chaff</p>
<p>Congrats on the new blog.</p>
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		<title>By: Robert French</title>
		<link>http://www.everyjoe.com/articles/blogging-consultants-separating-the-pros-from-the-fakes-168/comment-page-1/#comment-351269</link>
		<dc:creator>Robert French</dc:creator>
		<pubDate>Tue, 28 Nov 2006 06:34:00 +0000</pubDate>
		<guid isPermaLink="false">http://commonsensepr.com/2006/11/27/blogging-consultants-separating-the-pros-from-the-fakes/#comment-351269</guid>
		<description>Terrific, Eric.

You&#039;ve always given us common sense in all of your writings, so I&#039;m glad to see you have a new home to further the cause.

b5media is fortunate to have you onboard. I look forward to following your new endeavor.  Congrats and all the best.</description>
		<content:encoded><![CDATA[<p>Terrific, Eric.</p>
<p>You&#8217;ve always given us common sense in all of your writings, so I&#8217;m glad to see you have a new home to further the cause.</p>
<p>b5media is fortunate to have you onboard. I look forward to following your new endeavor.  Congrats and all the best.</p>
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		<title>By: Saskboy</title>
		<link>http://www.everyjoe.com/articles/blogging-consultants-separating-the-pros-from-the-fakes-168/comment-page-1/#comment-351268</link>
		<dc:creator>Saskboy</dc:creator>
		<pubDate>Tue, 28 Nov 2006 06:13:07 +0000</pubDate>
		<guid isPermaLink="false">http://commonsensepr.com/2006/11/27/blogging-consultants-separating-the-pros-from-the-fakes/#comment-351268</guid>
		<description>Glad to see you got your new blog you wanted.</description>
		<content:encoded><![CDATA[<p>Glad to see you got your new blog you wanted.</p>
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		<title>By: Choosing a Blog Consultant - Licence to Roam</title>
		<link>http://www.everyjoe.com/articles/blogging-consultants-separating-the-pros-from-the-fakes-168/comment-page-1/#comment-351267</link>
		<dc:creator>Choosing a Blog Consultant - Licence to Roam</dc:creator>
		<pubDate>Mon, 27 Nov 2006 14:08:25 +0000</pubDate>
		<guid isPermaLink="false">http://commonsensepr.com/2006/11/27/blogging-consultants-separating-the-pros-from-the-fakes/#comment-351267</guid>
		<description>[...] Eric, over at CommonSense PR, has listed 5 key points about choosing a blogging consultant.  Some excellent points there, especially about checking the blogging history of the consultant and ther references.  I would add a further one, in that also check the variety and breadth of previous work.  One thing I have found with digital teams for marketing websites is that sometimes the company can have a very long track record of completed projects but every single one is the &#8217;same&#8217;, they just changed the colours and the words with little or no creative thought.   SO, when choosing a consultant check that they understand the media well enough to know that you cannot apply the same solution each time, each solution has to be created anew. [...]</description>
		<content:encoded><![CDATA[<p>[...] Eric, over at CommonSense PR, has listed 5 key points about choosing a blogging consultant.  Some excellent points there, especially about checking the blogging history of the consultant and ther references.  I would add a further one, in that also check the variety and breadth of previous work.  One thing I have found with digital teams for marketing websites is that sometimes the company can have a very long track record of completed projects but every single one is the &#8217;same&#8217;, they just changed the colours and the words with little or no creative thought.   SO, when choosing a consultant check that they understand the media well enough to know that you cannot apply the same solution each time, each solution has to be created anew. [...]</p>
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