Buick Open Ratings Soar Thanks to Tiger
August 4, 2009 by Jeff Greenwell
Filed under Golf
If anyone ever needed anymore proof that Tiger Woods is the biggest draw in golf (and I doubt that there’s anyone left in the world who thinks that), they need look no further than the ratings increase for the just finished Buick Open. With Tiger leading going into the final round, and eventually winning the event by three strokes, CBS,which carried the tournament, saw an ratings increase of 167% over last year’s Buick Open. Woods was absent from last year’s tourney while recovering from knee surgery.
Tiger Woods (Image: Zuma Press)
The ratings boost is the highest for the Buick Open since 2006. It’s no coincidence then that Tiger won the Buick Open that year as well.
CBS also reported that ratings for the Memorial and AT&T National increased by 100% and 200% respectively, thanks to Tiger wins in both tournaments. Woods’ knee problem kept him out of both tournaments last year.
