Burger King’s Super Seven Incher Ad
June 24, 2009 by Kori Ellis
Filed under Marketing
Though it hasn’t appeared in the U.S. yet, this ad for Burger King’s “BK Super Seven Incher” is causing some controversy. Not subtle in its possible interpretations, the advertisement reads in big letters “IT’LL BLOW YOUR MIND AWAY.” The ad, which has been seen in Singapore Burger King restaurants, takes things to another level in the details at the bottom.
Image: Burger King
Fill your desire for something long, juicy and flame-grilled with the NEW BK SUPER SEVEN INCHER. Yearn for more after you taste the mind-blowing burger that comes with a single beef patty, topped with American cheese, crispy onions and the A.1. Thick & Hearty Steak Sauce.
Yearning. Blowing. Long and juicy. Add the woman’s open mouth to the equation and it’s not hard (no pun intended) to realize where this ad is headed.
What do you think of the BK advertisement? Would it make you “desire” the sandwich?
That ad is outrageous. I’m both offended and laughing hysterically at the same time. “Fill Your Desire With Something Long, Juicy” WOW!!!
Yikes!