Business Marketing Monday: The Power of Business Cards

Some think the effects of handing out your business cards is overrated or even dead. Not so, It’s all in how you market them.

First things first – - Always have your business cards done professionally.

The marketing tip: When you pass out your business cards, always give the person three. They will look at you puzzled but don’t worry. Explain to them that you’re giving them three because you want them to keep one and ask them to share the others with two of their friends or business associates. Then, if appropriate, ask them for three cards as well so you can do the same. It’s kind of like link love, only it’s done offline.

Market yourself away!