Comments on: Cat Herding Fizzled, So Hype Machine Launched Anyway

By: ipickmynose: an SF-centric indie music blog » I’m just saying

ipickmynose: an SF-centric indie music blog » I’m just saying — Tue, 23 Oct 2007 03:32:36 +0000

[...] their new site until 10,000 people were looking at the front page at once (though that apparently failed and they launched anyway). I thought it was a pretty stupid thing on their part. Why would I want [...]

By: Deborah

Deborah — Sun, 21 Oct 2007 14:35:18 +0000

I went to Hype Machine today. I was surprised at the new layout but I was all like, “ok, as long as it works the same way the old site did.”

But it doesn’t. And between the layout and loss of functionality, hype machine now sucks.

That backlash is warranted.

By: Eric Eggertson

Eric Eggertson — Wed, 17 Oct 2007 02:52:10 +0000

Antonio:

Thanks for the note. There certainly wasn’t anything to see when I dropped by, but if you say there were some links, I’m relieved.

By: Agregador de blogs de MP3s Hype Machine renovado

Agregador de blogs de MP3s Hype Machine renovado — Wed, 17 Oct 2007 00:58:37 +0000

[...] esse número de pessoas fosse reunido, o site abriria. Acontece que alguns utilizadores ficaram algo desagradados com esta “surpresa”, uma vez que todo o site ficou inacessível durante grande parte do [...]

By: António

António — Tue, 16 Oct 2007 19:26:36 +0000

Just a correction Eric: there was a link at the bottom of the page to the Digg page (and two other to del.icio.us and netvibes (?)), at least until there were almost 2000 visitors on the page. But I do agree with you, that wasn’t much going on and I was put off for being prevented from listening to the machine.

By: Eric Eggertson

Eric Eggertson — Tue, 16 Oct 2007 17:16:55 +0000

Anthony:

When you’re playing in the viral pool, you never know when something will take off and when it will just languish.

Like I said, I think you made the right call by assessing how things were going and changing plans on the fly. Thanks for dropping by to comment!

Scott: when the crapshoot pays off, it can really pay off. Well worth giving the viral thing a try, if the client is okay with unknowns and running with whatever happens.

By: Scott Baradell

Scott Baradell — Tue, 16 Oct 2007 15:08:44 +0000

interesting post, eric …. note to clients: viral’s always a crapshoot

By: Anthony V

Anthony V — Tue, 16 Oct 2007 12:12:36 +0000

Thanks for thinking+writing about this!

We had a lot of fun putting this together and the resulting conversation is also cool.

We were clear that this would create a love/hate reaction and that was the intent.

By: Jennifer

Jennifer — Tue, 16 Oct 2007 09:27:09 +0000

It looks like they only post stuff from bloggers that use MP3 though (unless I’m missing something) so doesn’t that cut out a ton of bloggers? I guess I’m confused about what they’re doing exactly. Also, I don’t need more people telling me what’s hot. I like what I like. Maybe I’m missing their point. I guess I’ll go read all the links you posted now. Also, where can I get one of these Google/blog reader robots and will he go over my 500 whatever feeds for me each day :) That would be swell. I do get sick of scanning.

By: Eric Eggertson

Eric Eggertson — Tue, 16 Oct 2007 08:12:14 +0000

There’s always something going on somewhere that you’re going to miss, unless you’re a Google/blog reader robot.

Thanks for dropping by, Bruce!