Chrysler like “a $60 billion startup?”

At the New York International Auto Show, Chrylser’s CEO Robert Nardelli, said, “Chrysler is like a $60 billion startup company with a rare opportunity to truly redefine its own company culture and path to success.”

Are you kidding me?

Obviously the man knows nothing about a start up.  I mean, do you know any startup that had $60 billion to play with in one way, shape or form?  Me, neither.

Look, Mr. Nardelli. I realize your company is going down the tubes, that hundreds of jobs are at stake. But you are in no way a start up.

Sure, you need to reinvent yourselves.  But this angle won’t work.  No one can relate to it – especially those who are in real startup mode.  Nice try though.