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Sunday, November 29th, 2009

Continual Radical Transparency, Week 2

July 13, 2009 by Kim Beasley  
Filed under Social Media

Last week, I started a new journey of becoming radically transparent online and I shared about it in the blog post, “Journey To Radical Transparency, Week 1“. This week, I want to share about the continual process of being radically transparent. In starting my journey, I read how others are becoming radically transparent online and how it is helping them to grow their business and personal brands.

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The focus this week ends the first section and starts the second section of the book entitled, “Radically Transparent” by Andy Beal and Dr. Judy Strauss. Below are the key points that I will be reading about this week:

  • Part 1: Understanding Your Online Reputation
    • Navigating the new rules of engagement: learning how it is OK to be daring and engaging when trying to reach your customers
  • Part II: Building Your Radically Transparent Reputation
    • The art of generating buzz: great information about how to use PR to manage my brand(s) and how to develop my own Online Pressroom
    • Managing your reputation with SEO: details in regard to proactively managing my search engine reputation on Google and other search engines

As you can tell these topics are going to be good reading and challenging to my process of becoming radical transparency online. If you have not purchased the book yet and joined me in reading it, I would definitely suggest that you visit their website at http://RadicallyTransparent.com.

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