Digg’s Future Questioned by Users
June 8, 2007 by Susan Gunelius
Filed under Marketing
Today, I stumbled upon (no pun intended) a particularly interesting post on Tropical SEO asking if Digg is on the decline. Digg both a brand (which remains strong) and a product. Every product has a growth cycle which peaks and ultimately starts to decline. It’s up to Digg to dig (pun intended) themselves out of the hole they’re headed for with bold strategic decisions for the future.
Several recent problems have been plaguing Digg including bad management decisions, a predominance of results from the same sites over and over again, and a lack of vision. Digg is facing pressure from a wide variety of growing social media sites. Will they be smart enough to regain their leadership position? Can they save their product and their brand before it’s too late? What do you think?
What are your favorite social media sites? For an interesting list, check out Tropical SEO’s top 25 niche social media sites.
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