Disabling Google’s Personalized Search Without Logging-Out

When working with search engines and SEO, it is important to get the cleanest SERPS possible in order to evaluate your work correctly. These SERPS may get seriously skewed due to personalized search reacting to one’s search patterns. While this can be done simply by logging out of Google, it may be a pain in the arse for Adwords/Gmail/Youtube users who may want to retain their ability to stay logged in.

In last week’s SMX show Matt Cutts commented on the issue offering a quick fix, the addition of the variable &pws=0 to the search query. So this way a query for search engines which was once skewed is now no longer…

[via SEOBOOK]