Endless Europe Hunts For Success

In theory, Endless Europe appears to have an intriguing business proposition: create a weekly reality Webcast by filming backpackers travelling around Europe. After all, reality television is huge and video is all the rage online. What Endless Europe’s twenty-something entrepreneurs discovered is getting money to create the show was a major challenge. After failing to secure financing, they received a last-minute cash infusion to make the trip happen. Now, they’re trying to figure out how to take 250 yours of video into seven shows, and create a business from it. For more on Endless Europe’s the trials and tribulations, check out today’s Toronto Star.