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Saturday, March 13th, 2010

Formula Toothcare’s Creative Billboard Advertising

October 22, 2007 by Susan Gunelius  
Filed under Marketing

I found another billboard ad that made me laugh today on Ads of the World.  This one is for Formula Toothcare.  The copy says, “builds strong teeth.” 

Now, this billboard will definitely get noticed, but will it work to drive sales?  I don’t know about that.  Of course, it may be the perspective of the photo, but the copy seems very small.  Without that copy and the photo of the Formula Toothcare product, it would be difficult to know what this ad is for.  It could be for any toothpaste brand or a variety of different products.

What do you think?

formula-toothcare-billboard.jpg

Check out an eye-catching McDonald’s billboard.

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Comments

6 Responses to “Formula Toothcare’s Creative Billboard Advertising”
  1. Ali says:

    That is a very eye-catching picture but I like my Tom’s of Maine toothpaste :) BTW, You’ve been tagged for a b5media meme!

    http://greenerassets.com/its-a-meme/

  2. donny says:

    sales and creativity… its like water and oil!

  3. chris john says:

    Dear sir/madam

    i am Chris John from USA i will like to know if you do design billboard,if yes i will like you to design for me to my new company in Ghana for advertisement and i will like to know the price for one so that i can tell you the quantity i will order …and also i will like to know the type of payment that you accept so that i can know what to do on this order okay…hope to hear from you soon..

  4. mayur says:

    its realy very eye catching and promting .. how do you do..

  5. Anand Mannan says:

    It’s Brilliant adv but u have to keep in mind about placement of banner
    Company brand name should be bigger so that it could be noticed

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  1. [...] is a really cool and innovative billboard done by Ogilvy & Mather (Indonesia location) for Formula Tooth care, quite the [...]



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