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	<title>Comments on: Frugal Marketing Ideas</title>
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		<title>By: Marketing Buckinghamshire</title>
		<link>http://www.everyjoe.com/articles/frugal-marketing-ideas/comment-page-1/#comment-352708</link>
		<dc:creator>Marketing Buckinghamshire</dc:creator>
		<pubDate>Wed, 04 Mar 2009 23:04:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.bizzia.com/?p=13005#comment-352708</guid>
		<description>Marketing in a recession it’s an interesting one. When marketing is usually the first thing to be cut how can you persuade businesses to carry on marketing?

What we did was offer the local business community the offer of free advertising on our site and then we emailed our database about that company.

The feel good factor was great. Many have signed up for the advertising but have decided to use our services instead, this I was not expecting.

The local press picked up on our free offer and so did the local government business schemes so we have had lots of free exposure and it continues each week.

I now have company directors calling us, which is better than hours on the phone selling when we know the answer will be no.

All this in a recession - yes there is light for everyone. We launched our business in December 2008.

Nice post thank you.</description>
		<content:encoded><![CDATA[<p>Marketing in a recession it’s an interesting one. When marketing is usually the first thing to be cut how can you persuade businesses to carry on marketing?</p>
<p>What we did was offer the local business community the offer of free advertising on our site and then we emailed our database about that company.</p>
<p>The feel good factor was great. Many have signed up for the advertising but have decided to use our services instead, this I was not expecting.</p>
<p>The local press picked up on our free offer and so did the local government business schemes so we have had lots of free exposure and it continues each week.</p>
<p>I now have company directors calling us, which is better than hours on the phone selling when we know the answer will be no.</p>
<p>All this in a recession &#8211; yes there is light for everyone. We launched our business in December 2008.</p>
<p>Nice post thank you.</p>
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		<title>By: Simon</title>
		<link>http://www.everyjoe.com/articles/frugal-marketing-ideas/comment-page-1/#comment-352707</link>
		<dc:creator>Simon</dc:creator>
		<pubDate>Fri, 27 Feb 2009 21:48:24 +0000</pubDate>
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		<description>What excellent advice! I know we&#039;re cutting back our marketing dollars, I think I will use a few of these.</description>
		<content:encoded><![CDATA[<p>What excellent advice! I know we&#8217;re cutting back our marketing dollars, I think I will use a few of these.</p>
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