Gary Vaynerchuk, Unplugged.
September 4, 2008 by Colleen Coplick
Filed under Drinks
A few months ago, when Gary was in Seattle, I had the pleasure of getting a precious 45 minutes with him, in which we sipped, slurped and critiqued wine, and talked about some of things his book touches on, but that the other reporters he talks to haven’t asked him about.
See, I didn’t want to ask the typical questions. So, without further ado, here are five questions Gary had never been asked before. (image source: Wine Library TV)
Drinks After Dark: In your opinion, what is currently the most undervalued wine region in the world?
GaryVee: Portugal. Hands down. The quality of the wines is immensely high and yet the price is currently obnoxiously low. In particular, the Douro region is stellar. 
Drinks: What three pieces of advice would you offer wine drinkers that are not currently found in your book?
GaryVee:
- Trust your own palate above any critics
- Stop drinking the same shit and branch out. Try something new.
- 99% of the people in the world have no idea what they’re talking about when they’re talking about wine. AT ALL. That alone should make people comfortable and happy when playing with wine. That guy in the corner? He’s spouting off shit he knows nothing about.
Drinks: Gary, Pick your passion wine or social media:
GaryVee: The New York Jets. (laughs) People are my real passion in life. I’ve been involved in the wine industry for 15 years, and it’s just a vehicle to get to do what I love. Social media is my new love, and that’s always the one that gets all the attention and taken out on the town.
Drinks: What was the last wine related SMS you sent or received?
GaryVee: My friend sent me one last night asking which wine he should pick for the really hot girl he had taken out for dinner. I told him to pick the one with the highest alcohol content.
Drinks: You mentioned you had a favourite root beer. Which is it?
GaryVee: Virgil’s, hands down.
I’ve gotta say, being around GaryVee in person, even for only a little while, is energizing. He’s an amazingly personable, genuine person, and I’m looking forward to hanging out with him more in Vegas later this month. (book image source, Amazon)
