Hooray For Green Apples!

We recently got clobbered by a Typhoon over here in Manila. It was the worst rainfall we’ve had in over 40 years. A lot of people lost their homes and things. People are saying that this is caused by climate change. I’m starting to agree because typically the end of September should have this much rain and yet in the span of 6 hours we’ve had a month’s worth of rain.

This brings me to the topic of my post today. I’m happy about the fact that Apple has shown a lot of responsibility towards the environment and going green. As evidenced by their current line of products plus how they build them. It’s explained in their environment section of their web site.

Apple is explaining their environmental footprint and the breakdown. According to their site, 38% of their footprint is on caused by manufacturing, 5% by transportation, 1% by recycling, 3% by facilities and the biggest is product use which comprises of 53%.

Over the past few years Apple has tried to lessen the amount of materials they use for their products. Achieving this through better design and engineering. The current generation of iMacs uses 55% less materials than the 1st 15 inch iMac launched years ago. They’ve also tried to keep their packaging as compact as possible in order to use less materials and ship more products per container, thus saving on transportation costs.

The materials used on the products have been taken into consideration as well. Apple is leading the way in reducing or in some cases eliminating toxic substances in their products. Limiting the use of plastics and other materials that are not recyclable.

And because the biggest part of the environmental foot print comes from the usage of the products, Apple has tried as much as possible to make their products energy efficient. Quoting from their web site.

Take Mac mini, for example. It uses as little as a quarter of the power consumed by a typical lightbulb,⁴ making it the most energy-efficient desktop computer in the world.⁵

As we’re now feeling the effects of our actions, we should be more responsible in conversing energy and our natural resources. I’m just glad that the company that manufacturers the computer I’m using is doing it’s part. Learn more about Apple’s environmental program here.