Kim Kardashian’s O-Face
July 11, 2009 by Kori Ellis
Filed under Marketing
The celebrities came out on Thursday night to celebrate the launch of the new Three Olives Vodka flavor BUBBLE. Kim Kardashian was the hostess of the event and Erin Lucas of MTV’s The City was on-hand as the celebrity mixologist.
Other celebrities in attendance were Khloe Kardashian, Lance Bass, Jill Zarin (Real Housewives of New York City), Kelly Bensimon (Real Housewives of New York City), Danielle Staub (Real Housewives of New Jersey) and many others.
Flavored vodkas are really hip right now, so it’s no wonder Three Olives Vodka is using celebrities to market the product. Here we see Khloe and Kim Kardashian showing their ” O-Faces.” (As well as Kim blowing bubbles and some other celeb pics.)
Three Olives Vodka recently had a contest encouraging people to answer the question, “What’s your O-Face?” by uploading photos of themselves. Over 4,000 entries were received and five finalists were chosen. The finalists became eligible to win a $10,000 trip to NYC.
On their website (threeolives.com), visitors can rate each entry with a thumbs up or thumbs down. The website also includes cocktail recipes, event listings and other information about the Three Olives flavored vodkas.
As we know, sex sells and the “O-Face” definitely isn’t just about your joy of vodka. I’m just not sure the “O-Face” campaign encourages me to drink vodka. :)

Three Olives Vodka Bubble Launch Party - PHOTO CREDIT: Brian Ach

Three Olives Vodka Bubble Launch Party - PHOTO CREDIT: Brian Ach

Three Olives Vodka Bubble Launch Party - PHOTO CREDIT: Brian Ach

















Your readers can also learn more about vodka marketing by following all the various vodka brands on Twitter.com. We posted a list of vodka brands on Twitter on Luminosity Marketing’s blog:
http://luminositymarketing.com/blog/?p=518
http://www.twitter.com/edolinski