Monday Media Marketing Minute: Narrow Your Market

Comments

1. Heidi Caswell says:

   June 30, 2008 at 6:25 am

   Thanks for that reminder, Even if you have a product or service that appeals to many niches across the board, it is overwhelming to try to market to all of them at once, each needing their own message.

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2. Hendry Lee says:

   June 30, 2008 at 9:56 am

   Thanks.. That’s a good tip. I’ve been enjoying the podcast for a few episodes.

   Online, you can take it even further, not only by knowing how to reach them but is it cost effective to do so.

   If AdWords clicks are too high, perhaps other marketing strategies should be the way to start with.

   When doing article marketing, it is necessary to target not only the niche, but also a small segment of the niche audience at a time.

   Reply