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Saturday, November 28th, 2009

More Details on the Seinfeld Marketing Strategy of Microsoft

August 23, 2008 by Milo Riano  
Filed under Computers

I have reported about Seinfeld’s next act at Microsoft here. More details around the web on this new marketing strategy of Microsoft. In an excerpt:

Michel Gondry, the innovative director of films, music videos and numerous TV commercials, is directing at least one of the TV spots starring Jerry Seinfeld touting Microsoft Corp.’s Windows operating system, according to numerous reports.

Blogs in the New York City borough of Brooklyn reported in mid-July that locations including the Brooklyn Public Library, Prospect Park and parts of the neighborhood of Carroll Gardens were being closed down for a Microsoft television commercial shot by the French director and the production company he is affiliated with, Partizan Entertainment.

From the way it looks, the upcoming commercial is going to be interesting to see.

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