Mrs. Fields, TCBY Franchise Owners: Are You Comforted?
June 16, 2008 by Sean Kelly
Filed under Business
Related Stories: Mrs. Fields Courts Mr. Bankruptcy , Struggling With Debt, Mrs. Fields Suspends Franchise sales
Blue Mau Mau reports that Mrs. Fields Famous Brands LLC has warned that it may be filing Chapter 11 within the next two months if it cannot cut $145 million in debt by the end of June. However, CEO Steve Russo has assured Mrs. Fields and TCBY franchise owners of that “We are committed to supporting our franchisees as they continue to serve our customers. Our franchisees are the foundation of our company, and we will take every measure to ensure that it is business as usual for them during this period. This restructuring will allow us to become a stronger company and to further improve our relationships with our franchisees and customers.”
ARE MRS. FIELDS & TCBY FRANCHISE OWNERS COMFORTED BY THE FRANCHISOR’S DECISIONS?
ARE THEY BETTER OFF THAN THE BRANDS SOLD OFF (GREAT AMERICAN COOKIE, PRETZELMAKER) TO TROUBLED NEXCEN BRANDS?
WHAT DO YOU THINK? SHARE A COMMENT BELOW.
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Photo credit: J. Good. License: Creative Commons. Closed Mrs. Fields store in Summit Place Mall, MI
