Comments on: Nikon Blogger Campaign Draws Criticism

By: Is Ford ‘Fiesta Movement’ a social media experiment or just a sponsored buzz machine? « ToughSledding

Thu, 16 Apr 2009 15:37:36 +0000

[...] sort of blogola that’s created huge dust-ups back in ‘07. For some background, try here, here and here. Simply put, by offering a free car, free fuel and free insurance to the agents, Ford [...]

By: Five Freebies Journalists (and Bloggers) Still Take

Five Freebies Journalists (and Bloggers) Still Take — Mon, 09 Jul 2007 05:37:15 +0000

[...] of interest. See Toby Bloomberg on schwag-for-post, Scentzilla on perfume per-for-post, and my previous posts on the Nikon blogger [...]

By: Scott Allen

Scott Allen — Tue, 05 Jun 2007 17:51:07 +0000

I think it’s hypocritically self-serving of PR professionals to criticize this. Sure… it’s fine for companies to pay a PR person to convince bloggers to talk about their product, but as soon as they cut out the middleman…

They could send out 1,000 cameras for what it costs to try to get a PR person to reach out to 1,000 bloggers. Which scenario is better for the company? Which scenario is better for bloggers?

Let market forces decide this. Readers will either trust their favorite bloggers or they won’t, and those are risk the blogger can decide for themselves when considering whether to accept the offer and whether or not to disclose about it when posting. I don’t feel any safer as a consumer because a few self-appointed watchdogs are telling me not to trust someone because they accepted a free camera.

By: Amanda Chapel

Amanda Chapel — Thu, 31 May 2007 16:17:22 +0000

“Eric,”

As to your quote: “Before finally sinking into name calling and contradiction (in place of debate)”… what do you call that?!

Excuse me but: 1) what are you talking about; 2) what’s the context; and 3) who the fuck are you and what do you know?

Sincerely,

- Amanda