Paris Hilton Says Don’t Drink and Drive this 4th of July
July 4, 2007 by Susan Gunelius
Filed under Marketing
Just back from her post-jail vacation in Maui, Paris Hilton is already starting her inevitable public relations onslaught to turn around public opinion of her personal brand (and its potential effects on the Hilton company brand).
Today on her MySpace blog, Paris reminded her readers to have a safe and happy 4th of July by remembering to, “be responsible and have a designated driver.” It’s a good message, so hopefully, some of her fans will listen to it, but will it help her brand. Is it too little too late?















Can ANYTHING save her brand — I think is the better question. I just don’t get the whole Paris deal.
I’m with you, Jennifer! I don’t get it either.