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Saturday, November 7th, 2009

PCH Online Network

May 1, 2009 by Kori Ellis  
Filed under Marketing

Publishers Clearing House (PCH) recently launched its PCH Online Network. This advertising platform features six sites which attract more than 5 million unique monthly users. The sites offer advertisers CPA and CPM opportunities with the network delivering more than 142 million monthly network-wide ad impressions.

Advertisers can reach quite a diverse group through traditional banner ads as well as customized campaigns that include sweepstakes, co-registration, newsletter opt-ins and other elements.

Here’s a breakdown of the six PCH Online Network sites:

PCH.com attracts more than 13 million visits per month and 50 million page views and serves as a gateway to the entire suite of PCH’s online network.

PCHGames.com attracts more than two million visits per month and 21 million page views by offering a large selection of casual games in the arcade, casino, sports, strategy and word categories.

PCHQuiz4Cash.com attracts more than 600,000 visits per month and eight million page views by challenging site visitors to take quizzes and earn cash across a variety of interest areas.

PCHLotto.com attracts more than one million visits per month, approximately six million page views and roughly 100,000 new customers per month by offering a variety of lotto games with a chance to win up to one million dollars.

PCHTV.com and PCHtrivia.com are two of the most recent additions to the PCH Online Network with growing audiences. PCHTV.com allows visitors to watch real winning moments for a chance to win cash and prizes of their own, while PCHTrivia.com offers visitors the opportunity to play a variety of category-specific trivia games for a chance to enter a sweepstakes and win cash prizes.

Covering games, trivia, sweepstakes, video and many other interactive components, each website offers something different to both visitors and advertisers.

Image: PCHtrivia.com (screen shot)

Image: PCHtrivia.com (screen shot)

Arkadium, the advergaming and casual game developer, teamed up with the network to launch the PCHtrivia site. Visitors earn tokens and enter sweepstakes for free and have a chance to win real prizes. The trivia site has three games currently and there are future plans to add more games, user-generated content and multiplayer functionality.

The cross-section of people and the sheer volume of visitors allows for vast and diverse advertising opportunities on the Publishers Clearing House Online Network. Check it out and let us know what you think both from a visitor and advertiser standpoint.

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Comments

2 Responses to “PCH Online Network”
  1. Anita Bias says:

    To Whom It May Concern: I find many inconsistencies in your answers on all three games, what is right once, may not be correct the next time. The scratchers take a lot of time, and I have played hundreds, and never have won anything. And I do not like all of the advertisers. Thank you, Anita Bias

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