Recommended Marketing Reads for Monday, 6-15
June 15, 2009 by Becky Scott
Filed under Marketing
Last weekend I made a short list of interesting writing that you should be reading. Along those lines, I’d like to offer you some more this week. Again, I’d love to hear what you’ve enjoyed reading recently.

Mommybloggings Part Deux: The marketers are here to stay. Are we?
If your audience includes moms, you might be interested in Liz’s take on mom bloggers and marketers. The debate isn’t over yet.
7 Signs Your Marketing May Need to Evolve
Are some of your practices outdated? John tells you how to improve and update your marketing strategies.
Five Ways to Persuade Like a Silver-Tongued Trial Lawyer
Just the title alone is persuasive, but Brian delivers in the rest of the article as well. He reminds us to distill complex things into language the average person can understand.
The customer service disconnect
You know that I’ve mentioned how important customer service is to your business, and Susan goes over some of her thoughts on this topic. I cannot stress enough how important it is to treat your customer well after they are converted from a prospect.
Pie-Making 201: How The E-Myth is Screwing Your Business
When doing what you love turns into a chore because you made it into a business… then what?
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