Shoestring Venture: The Startup Bible
July 7, 2009 by Stephen Kersey
Filed under Business
If you want a recently updated and complete reference guide covering the major issues startups face in today’s economic world, a book to consider is “Shoestring Venture: The Startup Bible”. The book is available online at BarnesandNoble.com and Amazon.com.
The tools, information and tips within the book have impressed many people, including Professor Richard Mammone, PhD of Rutgers Business School. In fact, he has made “Shoestring Venture: The Startup Bible” a required book for his course.
Said Mammone: “I examined many books on the market before selecting the two we use. I choose Shoestring Venture as a solid reference for forming Virtual companies and to show that there is much detailed decisions involved in setting up a virtual business, but fortunately most of the work can be outsourced.”
Professor Ben Sopranzetti, also of Rutgers Business School, is also impressed.
Said Sopranzetti: “I recommend it as a reference book for starting virtual companies, and that such companies can often be done quite inexpensively. It is well-written and provides a wealth of information.”















