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Tuesday, February 9th, 2010

Shop Victoriously with eBay

September 18, 2007 by Rachel  
Filed under Marketing

The earlier eBay campaign for Windorphins generated a fair bit of buzz, with many people having no idea what the cute ads were all about.

One follow up to the campaign is Shop Victoriously, riffing of the idea that winning makes you feel great.

The ad above is probably the first of a few from BBDO, along with a new site that launches in October. Agency Spy is saying it’s going to be another travelogue, following the journey of 2 comedians across the US. Wonder if they are goign to make this different to others. The idea has been done before, but it can still be entertaining if they get it right.

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