Comments on: Small businesses still aren’t embracing the web

By: Kelly

Kelly — Fri, 22 Aug 2008 06:48:38 +0000

Shannon, I’m not shocked by those numbers at all. I’ve done a lot of research on businesses in smaller communities and find that owners and managers lack awareness of what a website can do for them and how simple it would be to get one up and running with the right help.

This is why I created Blog Evangelists, to raise up ambassadors in communities all over the country and world who can reach out to the business owners in their area and share the good news – that they can have a website without getting into a lot of mumbo jumbo and without having to fork over wads of cash.

You are so on the right track in recommending blogs!

By: Tina

Tina — Thu, 21 Aug 2008 15:22:46 +0000

I have a web presence. But my father’s business does not. He makes headstones. (Yep, cemetery tombstones!!) A web presence just isn’t important to him. Though it’s something I have tried to nudge him toward for years.
Online sales-wise…The product is such a tangible item and typically meant for placement in a cemetery. Not a lot of people go online, order a headstone and then have it shipped to a cemetery for placement. Not to say it isn’t done…but it’s still not mainstream. It’s such a personal and emotional purchase that it’s usually done in person.
But…I think he should still have a web presence for informational purposes at the very least. But then I’m biased. :)