Success Secrets: Do you know your why with Simon Sinek
July 11, 2008 by ShannonCherry
Filed under Business
As part of Success Secrets, this and every Friday, we talk with entrepreneurs and other professionals about building a business.
This week, I’m featuring Simon Sinek, who I believe is one of the most fascinating marketers around. Simon is a leading international authority on how to expand business markets and customer bases by inspiring action within organizations. He is best known for developing The Golden Circle, a model based on human decision-making that guides organizations on how to inspire people to buy or support, with cult-like loyalty, any product, company or idea
This interview left me very inspired! I can’t wait to get his book, when it becomes available.
(Image courtesy of Shannon Cherry of BeHeardSolutions.com)
I am friends with Simon, and was lucky enough to spend a full afternoon with him. He is absolutely amazing, and brings complete self awareness to the entrepreneur… and therefore helps the entrepreneur build a powerful value driven business.