Top Search Engines to Target your Marketing

When it comes to marketing in the internet world, search engines remain king. A good placement on a search engine is worth the weight of the mouse clicks in gold. Which search engines are the ones you should target? Here are the top five search engines in terms of volume in the last week:

1) Google
Google is far and away the leader in the search engine industry. Combine all the other thousands of search engines on the planet and Google would still be bigger. Getting your website listed on Google is extremely important.

2) Yahoo
During the internet boom, Yahoo was the biggest search engine around. They used to be what Google is now. But while Yahoo has dropped far behind Google, they are still easily the second biggest search engine. Google and Yahoo combine to get more than 80% of the search traffic in the United States.

3) Ask
Like Yahoo, Ask used to be a heavier hitter in the industry. While now firmly in third place, they’re rebranded Ask.com website has many loyal supporters.

4) MSN
5) Live
Both Search.MSN.com and Live.com are owned by Microsoft. While they don’t represent a large amount of traffic now, Microsoft definitely working on it by pouring hundreds of millions of dollars into their search engines.

Live.com Search (Image: Flickr)