Using Technology As A Differentiator When Quality Is Not Enough

I attended a user conference put on by my employer last week. Fascinating stories from clients using our enterprise software. One CFO, who also plays the IT role in his company, made an excellent comment about using technology as a differentiator. The key is to determine which business processes are going to give you an edge. It could be collaboration with suppliers that gives you an edge in timing and cost of raw materials. The realization that his company had come to was that they could no longer rely on differentiating on quality of their food product. They are actively seeking ways to innovate their business processes in all areas to give them an edge. He realizes that technology plays a huge role in this effort.

How do you seek out new ways of improving your business processes to get an edge over your competition? One way is to have a group research innovative business processes outside your company, industry and country for the best of the best. What are you doing to innovate?

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