Comments on: What Every SEO Needs to Know About Branded Search ROI

By: Blog-bin. A bin for thoughts. » 25 Pay Per Click Survival Tips

Blog-bin. A bin for thoughts. » 25 Pay Per Click Survival Tips — Thu, 11 Dec 2008 07:44:12 +0000

[...] Track Branded vs. Non-Branded Keywords: Make sure you separate your branded keyword campaigns from your non-branded ones. Realize that while branded keywords usually boast a much lower cost per conversion, they are often the result of other marketing campaigns. [...]

By: Susan Gunelius

Susan Gunelius — Tue, 16 Sep 2008 21:38:11 +0000

Thanks, Gab. I believe I deleted the comment you’re referring to. Must stop the scrapers! Sorry I didn’t catch it earlier.

By: Gab Goldenberg

Gab Goldenberg — Tue, 16 Sep 2008 21:19:21 +0000

Susan, the above trackback from ROI Project is spam. They’re scraping my site.

By: How To Do Retargeting Cheaply and Build Branded Search Demand | SEO ROI Services. Need an SEO Rockstar? Contact Us. Prices $3K-$10K/mo

Wed, 09 Jul 2008 03:41:13 +0000

[...] especially if that demand lasts (for the caveats on measuring true branded search ROI see “What Every SEO Needs to Know About Branded Search“). This post is going to explain how you can use the link graph to get similar lifts in your [...]

By: What’s the ROI on SEO? (Hint: SEO Experts Are Underpaid, Opportunity Abounds !) | SEO ROI Services. Need an SEO Rockstar? Contact Us. Prices $3K-$10K/mo

Wed, 09 Jul 2008 03:40:34 +0000

[...] blog’s RSS feed. You may also care to read this related guest post I wrote entitled, “What Every SEO Needs to Know about Branded Search ROI” and this on the three types of SEO consultant: Good, Rad, and [...]

By: 25 Pay Per Click Survival Tips - Pay-Per-Click Tactics

25 Pay Per Click Survival Tips - Pay-Per-Click Tactics — Sat, 28 Jun 2008 16:41:52 +0000

By: US is the new India | Network Tools - ntoolz.net

US is the new India | Network Tools - ntoolz.net — Thu, 26 Jun 2008 05:49:36 +0000

[...] What Every SEO Needs to Know About Branded Search ROI branded search terms convert exceptionally well. [...]

By: Links for 2008-06-10 [del.icio.us] | Network Tools - ntoolz.net

Links for 2008-06-10 [del.icio.us] | Network Tools - ntoolz.net — Mon, 23 Jun 2008 15:08:20 +0000

[...] What Every SEO Needs to Know About Branded Search ROI branded search terms convert exceptionally well. [...]

By: Andrew

Andrew — Fri, 09 May 2008 18:44:08 +0000

So as no one misunderstands, I’m talking about other people’s clients. If we worked for them I’m sure we would get along. :)

To quote the proprietor of Mamma’s Cafe on the isle of Santorini: “Love All, Serve All.” (a few other cafe owners might concur)

By: Gab Goldenberg

Gab Goldenberg — Fri, 09 May 2008 02:59:06 +0000

Andrew, sounds like you’ve had your share of thick-skulled inhouse PPC folks to deal with! “Why golly gee, brand terms convert exceptionally cheap! Let’s channel all our PPC there…”

Besides that, my deep sympathies on the horrors of having to deal with high-roller clients with megabrands who send you nice fat cheques. Those things can get heavy, so don’t throw out your back ! ;)