What Makes a Good Business Website

In developing a business website, a business owner should make sure to include specific components that can help increase web traffic and gain potential clients. Now there’s no secret ingredients that are magical and can make this happen overnight. It will take you, the business owner, investing time, effort, and marketing into your business website to make it successful.

Image: SXC.hu

So what are some good tips about specific components that you need to include in your website? Glad you asked because I have shared a starter list with you below:

• Informational components
  • Homepage: make sure that your homepage communicates who you are, what you do, who your ideal client is and shy you would be the best fit for their needs.
  • Contact page: make sure to include a form that your web visitors can complete along with alternative ways to contact you.
  • About page: share who your are and details about your business which will help you gain potential clients
  • Services/Products page: include details about the services or products that you provide to your clients. Make sure to share specific details regarding what they will receive when they purchase the service or product.
  • Miscellaneous components:
    • Resources page
    • Give-aways or freebies
    • Links to affiliate program products
• Design components: All of the design components are things that you should get a specialist to help your develop so that you can have a professional looking website.
  • Color scheme: choose one that not only reflect you but also would be attractive to your potential clients
  • Layout: choose a layout that will allow you to share your website content in a way that creates an easy flow. You can include the following sections: header, footer, sidebars on the left/right/both, main body
  • Logo: make sure your logo is not too busy or sized correctly and that the graphics are in proportion to the logo.
  • USP or catch phrase: share your motto or a short saying that will easily identify your business and  catch the eye of your web visitors.