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Thursday, March 18th, 2010

What to Do With Old Blog Posts Tip#6 – Create an eBook!

August 12, 2008 by Liz Fuller  
Filed under Social Media

76463757_24a1858d2e_m.jpg(www.businessandblogging.com)  After a few months (or years) of blogging, you’ve probably thought to yourself “I feel like I’ve written a book …..”

Well, guess what? You just may have!

Writing an e-book is not as intimidating as it sounds.  If you plan to create a free ebook as a giveaway on your blog and to potential customers – it can be 7 to 10 pages, including the cover and the biographical information(for many bloggers that equates to only 2 or 3 blog posts!)

If you are thinking of selling your ebook, it should be approximately 30 pages for $7 – $10 , and 50+ for $29.95 and up.  Of course, these are just guidelines, and the most important influencer of the price – is the content! The better written, and more desirable the information, the more you can charge.

The following are some basic steps in turning your old blog posts into an ebook:

1) Review your blog postings for a topic you have written a lot about and that has gotten a lot of response from your readers in the form of comments or questions.

2) Copy the blog posts over to a word processing file so that you have one big document

3) Sort the posts into a sequence that makes sense

4) Eliminate duplicate information and add transitional paragraphs to make the ebook flow

5) Remember – ebooks are similar to blog posts in that they are usually read online. This means, you need to make the writing easy to scan:

  • more white space
  • more bullets
  • headings
  • limit font changes to headings, bolding and occasional italics  for emphasis

6) Review. Edit. Review. Edit.  (you get the idea….)

7) Have a trusted friend or two (other bloggers? your readers?) review a draft and provide feedback

8) Finalize the document as a word processing document or powerpoint, adding illustrations, pictures and links

9) Be sure to include your biographical info and a link to your blog!!!!

10) When you’re sure you’re done……create a PDF document and publish!

While selling an ebook sounds like a simple way to earn some extra $$$, don’t overlook the advantages of creating a free ebook:

  • It’s a great networking tool
  • It showcases your expertise
  • It builds credibility
  • It promotes word of mouth and viral marketing

Let me know if you write an ebook based on your blog – I’d be happy to write about it here!

photo credit: carbonNYC

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Comments

3 Responses to “What to Do With Old Blog Posts Tip#6 – Create an eBook!”
  1. One suggestion too is that you can turn this eBook into content for Amazon’s Kindle. Amazon lets you self-publish Kindle content on their Web site.

    http://dtp.amazon.com/mn/signin

  2. Hi Dan!

    Thanks for the information about Kindle!

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  1. [...] also read an article today about how one can repurpose the content in their blog as an eBook they can distribute and sell with advice of course on how to format it for that [...]



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