Why Networking is Good for your Business
October 29, 2009 by Anna Farmery
Filed under Social Media
Business has always been a personal experience as it is people selling, buying, dealing with people. Social media has helped business hugely to connect on that personal level with the investment now being time rather than money.
If business need a reason to invest in social networking then look at this fact
“According to Brand Reputation, 84% of the consumers they surveyed are more likely to look for online product reviews than they were just a year ago”
That fact is powerful enough as you realise that Google is your primary advertising tool but then if you add
“And those who have had a negative experience are five times as likely to tell their friends”
I often come across people who believe that investment in social networking and social media is just one big waste of time….I suppose they also believe what people say about their business is not important either?
Online social networking as a marketing tool is a permanent addition to the marketing quiver. You can’t underestimate its power…and it’s not just a fad.