Will Joe the Plumber Become the Jared of Franchised Plumbing?
October 16, 2008 by Sean Kelly
Filed under Business
The final Presidential debate of 2008 made Joe the Plumber the most famous plumber in politics since the Watergate break-in. Joe the Plumber is looking to run his own plumbing business, and John McCain pounced on his televised interview in which he questioned the effect Barack Obama’s tax plan would have on his business.
But lower taxes alone do not a successful business make. If Joe’s concerned about the future viability of his plumbing business, he should consider the benefits of franchising. As a plumbing franchisee with the right franchise system, Joe will gain the benefit of an established brand, co-operative marketing, refined systems, ongoing training and support.
Plus, you can bet your toilet tank that one or more of these plumbing franchises would waive Joe’s franchise fee just for the publicity of having such a celebrity as part of their chain. There might even be an endorsement deal in there somewhere. Will Joe become the Jared of franchised plumbing?
Roto-Rooter Franchise. According to World Franchising, Roto-Rooter is “World’s largest plumbing repair and sewer and drain cleaning company, providing service to residential, commercial and municipal customers.” Roto rooter was established in 1935, and has 600 units in operation.
Investment: Cash Investment: $15-75K Total Investment: $25-99K
Average Total Investment: $62K
Fees: Initial Franchise Fee: $10K On-Going Royalty: Varies Advertising Fee: Varies
Benjamin Franklin Plumbing Franchise. “Our company was founded on the belief that homeowners have a right to demand that contractors truly respect the value of their time. We also believe that high professional standards, courteous service, consistent pricing, a rigorous code of ethics, money-back guarantees…”
Total Investment: $34,000-$381,500 Initial Franchise Fee: $25,000 Royalty Fee: 4-5%
Mr. Rooter Franchise Mr. Rooter started out in 1968 as a small sewer and drain cleaning business but has since grown into a full-service plumbing installation and repair provider, providing maintenance products and inspection, hydrojetting services, waste disposers and an auto-injection system. Mr. Rooter is part of The Dwyer Group, which also owns franchise companies Mr. Electric, Mr. Appliance, Glass Doctor, Rainbow Int’l., Aire Serv and Dream Maker Bath & Kitchen Worldwide.
Total Investment: $50,950-$142,000 Initial Franchise Fee: $22,500 Royalty Fee: 4-7%
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Interesting how Joe, the Plumber, is represented as the “small” business person when we know “plumbing” is really BIG BUSINESS for the BIG franchisors who help to saturate the markets in the “snake-out field.” One thing for sure, there is always a lot of sh–t in the world that stops up the works.
Would be interesting to know whether or not Senator McCain or Senator O’bama have any idea how BIG the snake and the stake has become in big franchising, and whether or not they both agree that the SBA should be subsidizing BIG business under the guise that this helps the small business man.
Is all of this election talk about the “small” business man another way to help the BIG franchisors? Who is the IFA supporting for President of the United States?