how do you market the S88?
June 3, 2006 by Jayvee Fernandez
Filed under BenQ-Siemens, Mobile Monitor
A friend of mine in retail asked whether the Benq-Siemens S88 was a top performer in the local market. With so many phones swimming on store sheleves, a new player in the phone industry, backed by several years of UGH (Siemens wasn’t exactly good with phones) makes me wonder how the hell its strengths can be highlighted.
Well two things have it going for the S88. First off, the OLED screen is something you don’t see in phones a lot. Heck, OLED is the new lamp! The screen is so bright, you would actually think the phone is a fake demonstration unit.
Second, the S88 has superb battery life, seemingly outlasting the Sony Ericssons and Nokias. I guess this would be attributed to the fact that OLED is not power hungry.
