ümobile (or U Mobile) is Asia’s 1st Free, Ad Driven Telco
May 20, 2008 by Jayvee Fernandez
Filed under Services
Huge news for the Asian telco industry. But just to put a little perspective … there’s been a lot of speculation on the Google Phone business model since 2005. With Google’s core competence being contextual advertising (wasn’t it search a long time ago?) they’ve never really kept secret about their plans to use the 700MHz spectrum for a completely free, advertising driven telco and broadband (?) service.
Free, advertising driven telco.
Well, Asia has just opened up it’s first and it’s in the Philippines. Pardon me, I had to break the news in my personal blog simply because of regional implications. I …read more
