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	<title>Cellphone9 &#187; T-Mobile</title>
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	<link>http://www.everyjoe.com/cellphone9</link>
	<description>Mobile Phones - Wireless Life - Cellular Phones</description>
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		<title>Sherpa is T-Mobile&#8217;s Secret to Success</title>
		<link>http://www.everyjoe.com/cellphone9/sherpa-is-t-mobiles-secret-to-success/</link>
		<comments>http://www.everyjoe.com/cellphone9/sherpa-is-t-mobiles-secret-to-success/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 17:03:02 +0000</pubDate>
		<dc:creator>Jayvee Fernandez</dc:creator>
				<category><![CDATA[Android]]></category>
		<category><![CDATA[GENIE (Geodelic Engine for Interest Evaluation)]]></category>
		<category><![CDATA[Sherpa]]></category>
		<category><![CDATA[T-Mobile]]></category>

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Sherpa is sentient. And it&#8217;s the one thing that&#8217;s kicking T-Mobile into the top spot. Developed as an application and propagated initially by the T-Mobile MyTouch 3G, this app serves as a mobile connoisseur that learns about places you search for in its wide database. Sherpa adapts your browsing habits and learns from the places you frequent, the items you browse and makes recommendations based on your preferred listings.

/p>
Sherpa goes as far as looking at the date and time and matching your results based on the time when you browse &#8212; allowing you to see relevant information such as the [...]<p>Post from: <a href="http://www.everyjoe.com/cellphone9">Cellphone9</a></p>
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<img src="http://www.everyjoe.com/cellphone9/files/2009/08/sherpa.jpg" alt="sherpa" width="320" height="481" class="alignnone size-full wp-image-2626" /></p>
<p>Sherpa is sentient. And it&#8217;s the one thing that&#8217;s kicking T-Mobile into the top spot. Developed as an application and propagated initially by the T-Mobile MyTouch 3G, this app serves as a mobile connoisseur that learns about places you search for in its wide database. Sherpa adapts your browsing habits and learns from the places you frequent, the items you browse and makes recommendations based on your preferred listings.</p>
<p style="text-align:center">
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<p>Sherpa goes as far as looking at the date and time and matching your results based on the time when you browse &#8212; allowing you to see relevant information such as the store hours of certain shops. </p>
<p>GENIE (Geodelic Engine for Interest Evaluation) is the secret to Sherpa&#8217;s success. Usually, consumers would want to download specific types of city guides catering to books, restaurants, stores, etc. Sherpa tailor fits your habits, which means that if you&#8217;ve been searching for restaurants more often, GENIE will make places to eat a more prominent search than, say, shopping.</p>
<p>[press photos]</p>
<p>Post from: <a href="http://www.everyjoe.com/cellphone9">Cellphone9</a></p>
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		<title>T-Mobile does it again with Hey Jude</title>
		<link>http://www.everyjoe.com/cellphone9/t-mobile-does-it-again-with-hey-jude/</link>
		<comments>http://www.everyjoe.com/cellphone9/t-mobile-does-it-again-with-hey-jude/#comments</comments>
		<pubDate>Wed, 20 May 2009 15:57:35 +0000</pubDate>
		<dc:creator>Jayvee Fernandez</dc:creator>
				<category><![CDATA[T-Mobile]]></category>
		<category><![CDATA[Crowdsourcing]]></category>
		<category><![CDATA[Hey Jude]]></category>
		<category><![CDATA[Viral Video]]></category>

		<guid isPermaLink="false">http://www.everyjoe.com/cellphone9/?p=2305</guid>
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You know, I don&#8217;t care if they were hired or they came out of their own volition, but watching this ad sure puts a smile to my face. It&#8217;s a feeling that comes from your gut &#8212; and is in no way cerebral. This ad strikes emotion.
[image taken from YouTube caps]
Post from: Cellphone9
<p>Post from: <a href="http://www.everyjoe.com/cellphone9">Cellphone9</a></p>
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			<content:encoded><![CDATA[<p><img src="http://www.everyjoe.com/cellphone9/files/2009/05/lifesforsharing-590x322.jpg" alt="lifesforsharing" width="590" height="322" class="alignnone size-large wp-image-2306" /></p>
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<p>You know, I don&#8217;t care if they were hired or they came out of their own volition, but watching this ad sure puts a smile to my face. It&#8217;s a feeling that comes from your gut &#8212; and is in no way cerebral. This ad strikes emotion.</p>
<p>[image taken from <a href="http://www.youtube.com/watch?v=wqM3BaG9xZo">YouTube caps</a>]</p>
<p>Post from: <a href="http://www.everyjoe.com/cellphone9">Cellphone9</a></p>
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