On Monday, Ancestry.com launched a new marketing campaign that will showcase the stories of five Americans who have used the website to make amazing discoveries about their family history. The “My Story” campaign aims to inspire people to dig into their own heritage using Ancestry.com.
Running for at least the next year, the campaign features five 15-, 30- and 60-second TV spots that showcase the heartwarming stories. The TV commercials will appear on AMC, CNN, Fox News, History Channel, Lifetime Movie Network, Hallmark and other cable networks.
Ancestry.com is the world’s largest online resource of family history. They recently announced that since …read more

As obesity rates rise in the U.S. and the economy stays shaky, more people are looking to cook and eat at home rather than eat out at restaurants and fast food establishments. Grocery stores can capitalize on this fact by instituting advertising campaigns geared toward healthy eating.

Texas-based supermarket chain H-E-B, which has over 300 stores throughout Texas and Mexico, has teamed up with the San Antonio Spurs to promote healthy eating and an active lifestyle with their H-E-B Good Living Campaign.
On the website, Spurs Strength and Conditioning Coach Mike Brungardt answers visitor’s questions about how to maintain a healthy lifestyle. …read more