PCH Online Network
May 1, 2009 by Kori Ellis
Filed under Marketing
Publishers Clearing House (PCH) recently launched its PCH Online Network. This advertising platform features six sites which attract more than 5 million unique monthly users. The sites offer advertisers CPA and CPM opportunities with the network delivering more than 142 million monthly network-wide ad impressions.
Advertisers can reach quite a diverse group through traditional banner ads as well as customized campaigns that include sweepstakes, co-registration, newsletter opt-ins and other elements.
Here’s a breakdown of the six PCH Online Network sites:
PCH.com attracts more than 13 million visits per month and 50 million page views and serves as a gateway to the entire suite …read more
OpenX Launches Online Ad Marketplace
April 17, 2009 by Kori Ellis
Filed under Marketing
Earlier this week, OpenX launched OpenX Market — a new online marketplace that is a simple, versatile ad monetization platform for buyers and sellers. The company, which is the world’s leading independent ad server for web publishers, also announced the release of OpenX Ad Server 2.8. This new version of their ad server allows publishers to easily participate in OpenX Market.
OpenX has over 150,000 websites as publishers that flow more than 300 billion impressions through the OpenX software each month. OpenX Market is designed for both large and small businesses to be able to maximize their ad revenue in a …read more
Advertising With MySpace MyAds
January 7, 2009 by Kori Ellis
Filed under Marketing
In October, MySpace launched their MyAds advertising platform which allows businesses and individuals to create targeted ad campaigns on MySpace.
This do-it-yourself platform is simple to use. If you have used Google Adwords, then you will understand the set-up. Basically, you visit the MyAds page (you can click the “Advertise” link at the bottom of any MySpace page). Then, use the Builder Tool to create your display ad.
For each campaign, you select how much you want to spend. The minimum per click is $0.25 and the total for an entire campaign can range from $25 to $10,000. You can set a …read more




