Banana Republic Launches City Stories

Banana Republic has hooked up with several talented musicians to create their new Spring 2009 campaign – City Stories. With Manhattan and Brooklyn as the backdrop, the artists were photographed wearing Banana Republic apparel. The campaign aims to highlight the energy of the city and reflect the effortless look of Banana Republic fashions. The nine recording artists involved include Grammy-nominated Sara Bareilles, Grammy-nominated Liz Phair, and the Grammy-winning band OK Go.
Though it launched in store windows a few weeks back, this campaign is much bigger than that. It uses a number of types of media such as online artist interviews and performances, …read more