Advertising was the safety net that Google had when they launched their search engine. Initially they wanted to have their search engine technology licensed to the enterprise and at the back of their mind advertising would be a contingency plan. As it turned out, advertising became their primary option turning billions of dollars in revenues.

Desktop applications on the other hand were purchased through licenses and advertisements downloaded from the net through desktop applications were deemed security issues that security firms like Symantec blocked through their anti-spyware or anti-adware programs.
Steve Jobs is on the other side of the bed as he …read more

Apple announced iMacs, MacBooks and Mac Minis but the thing that caught my attention most is a small $69 device called the Magic Mouse.
I was never really a big fan of Apple’s mice. From the hockey puck one and all the mice in between up to the Mighty Mouse, I felt it was ok but there were far superior mice at a fraction of the cost.
The Magic Mouse is different… oh it’s so different. It looks sleek and it seems like it’s right out of a sci-fi movie. It’s in heart it’s still a mouse but it’s so much more. …read more

Hot on the heels of reporting one of its best quarters ever, Apple upped the ante by releasing all new iMacs, MacBook and Mac Minis.
Headlining the updates are the new iMacs. Now available in two sizes. A 21.5″ version as well as a massive 27″ model. Both models feature a 16:9 aspect ratio LED-backlit display that gives it stunning images. The new displays also feature a technology called in-plane switching or IPS that makes for great viewing at a wider angle. So even if you’re looking at the screen skewed it’s still manages to give a superb image.
The iMac isn’t …read more

Amid an atypical lack of fanfare, Apple today has upgraded its line of iMacs, plastic unibody MacBooks, Mac Minis, and unveiled the long-rumored “Magic Mouse,” the multitouch replacement for the Mighty Mouse. Let’s look at each one.

The biggest news is the Magic Mouse. Apple has always struggled when it comes to making a really useful mouse, but initial impressions of this one is that it could be the winner Mac users have been waiting for. It uses the patented multi-touch technology Apple has used to great success on the iPhone and last-generation MacBooks.
The device has a low-profile top shell that’s …read more

When the blessed Steve Jobs descends from on high to impart his world-changing Apple touchpad computing device upon us mere mortals, we all know it’s going to be revolutionary. But we didn’t know how revolutionary until now.

Gizmodo is reporting insider information that the iPad will do a lot more than surf the web and run iPhone apps. Apple is looking to take on Amazon’s Kindle, too — and redefine what an ebook is. A big push of the iPad will be into the arena of college textbooks, where Apple believes it can present a more appealing opportunity to textbook publishers …read more

Intel has taken the wraps off a brand new technology called Light Peak, that it envisions as a replacement for USB, HDMI, Firewire, and every other type of connector and port coming out of your computer. The idea is that future mobile devices could do away with the multitude of ports coming out of their sides, to make way for one or two Light Peak ports that could handle any type of connection you need to make — monitors, external drives, MP3 players, cell phones, or anything else.

Light Peak is a cord using fiber optics that can stretch up to …read more

We recently got clobbered by a Typhoon over here in Manila. It was the worst rainfall we’ve had in over 40 years. A lot of people lost their homes and things. People are saying that this is caused by climate change. I’m starting to agree because typically the end of September should have this much rain and yet in the span of 6 hours we’ve had a month’s worth of rain.
This brings me to the topic of my post today. I’m happy about the fact that Apple has shown a lot of responsibility towards the environment and going green. As …read more

If you’re a technology lover, the likelihood that you’re also a fan of Star Trek and Gene Roddenberry is perhaps a safe bet. The next question is whether or not you’re a PC fan or a Mac fan. For those that are the latter, you may be interested in this little offer.

How would you like to own the Macintosh computer that was given to Gene Roddenberry by Apple directly? Now you can if you bid enough in an auction being presented by the Profiles In History website.
Profiles in History is the leader in Hollywood and movie memorobilia auction items. They’ve …read more

If you’ve upgraded to the latest Mac OS, Snow Leopard, and you’re a user of Cakewalk’s V-Studio 100. If you’re not already using Cakewalk, then you may not be aware that the software comes from Roland, who has quite a bit of knowledge about the music world.

With Macintosh’s popularity with music and video production the Cakewalk release of new driver’s for the Snow Leopard operating system brings the functionality and features of Cakewalk’s mobile studio production equipment.
Boston, MA (September 11, 2009) — Cakewalk, the world’s leading developer of powerful and easy to use products for music creation and recording, announces …read more

In the “no” column: the iPad tablet. The Beatles catalog. iPod Touch w/ built-in camera.
In the “yes” column: iTunes 9.0. Full-length album download format. Facebook & Twitter integration in iTunes. Lower iPod prices. Whole new iPod Nano with built-in video camera, FM radio tuner, microphone, speaker, pedometer, available today.
And all this under the long-awaited return of Steve Jobs.
Let’s break it down.
iTunes

iTunes got a major upgrade today in the form of iTunes 9.0, which sports a clean, fully redesigned interface and tons of enhancements both big and small:

The big news is iTunes LP (the project formerly code-named Cocktail), a snazzy new …read more