The FT have a run down of the biggest advertising videos of 2007, as measured by views. I’m not sure of the numbers are those direct from YouTube or have been provied by agencies/brands. I had a little, tiny bit to do with the Smirnoff one ;) I’m not going to embed them all here (I think I’ve mentioned many of the already, just going to say why I like them.
1. Cadbury’s Gorilla. Fun, unexpected, re-watchable. Remixable.
2. Smirnoff Green Tea Partay – an unusual follow up to a previous success. It was …read more

Craig Davis posts on his blog about the top 10 winning ads this year, as recorded in the Gunn Report. One interesting juxtaposition, look at the Axe/Lynx ad and then the Dove Evolution ad (along with the more recent Dove video). These were done by the same company, Unilever, one using women and sex to sell a brand the other decrying the use of ‘fantasy’ women to sell brands.
One of my favourites – Sony Bravia Paint