Recently, a post on Youmoz (part of SEOmoz) made it to the front page of Sphinn, but some readers were actually turned off by the post because it included several calls to action before the actual content of the post began.  Readers had to scroll past the calls to actions from the author which asked for Sphinns for the post, RSS subscriptions, links and more to before the reader could get to the content.  This led to an offline discussion about the use of calls to action on websites and how they might affect your overall online brand.

Time for some self-promotion.  This week, I became a contributing author at BloggingTips.com where I write a weekly post every Monday about blogging and marketing.  This week, I wrote a post called 8 Steps to Branding Your Blog, which I thought Brandcurve readers would enjoy.