Sometimes the Best Brand is You
May 8, 2008 by Susan Gunelius
Filed under Marketing
I’m very happy to announce that today we have a guest post on Brandcurve by Jimmy Vee and Travis Miller, the authors of Gravitational Marketing, which I just reviewed here on Brandcurve. You can read more about Jimmy and Travis at the end of this post. Without further ado, here is their guest post, “Sometimes the Best Brand is You.”
Many entrepreneurs struggle with the concept of branding their companies. We teach our small business clients to avoid getting caught up in the traditional idea of branding. The concept of brand advertising is all about spending advertising dollars (often large sums) …read more




